Portakabin named as a business superbrand
12/03/2008
Portakabin announced as one of the UK's strongest
business-to-business brands
Portakabin, the UK's leading modular building provider, was
today announced as one of the UK's
leading business brands in the Business Superbrands 2008 list. The announcement
follows a robust selection process tapping into the views of an independent and
voluntary council of experts and over 1500 business professionals, the latter
surveyed by research agency YouGov.
Business Superbrands is a unique initiative from the Superbrands
organisation, the global branding arbiters. Business Superbrands is in its
eighth year and has become a key barometer on the performance of brands across
a wide variety of sectors.
"With talk of significant
slowdown in the economy over the next 12 months, it is reassuring to those
companies achieving Business Superbrands status that they possess a powerful,
respected and recognised brand that should assist them in mitigating risk,
negating the downturn and outperforming competitors," comments Stephen Cheliotis, Chairman of the
Business Superbrands Council for 2008.
"The essential components
that define a Business Superbrand - quality, reliability and distinction - help
make a business strong enough to see off the challenges bought about by a
deteriorating economic climate."
As a Business Superbrand, Portakabin
has become extremely desirable among many business leaders and
influencers. To find out how Portakabin
can benefit your business call 0845 355 5359 log on at www.portanews.co.uk or email news@portakabin.co.uk